Senior SEO Specialist


This year, Effective Spend was named to the Inc 5000 and Austin FAST 50 lists of the fastest-growing companies. As an integral member of this team, you’ll learn the most, improve the fastest, accomplish more, and have a ton of fun doing it! Come see why the Austin Business Journal recognized us as a 2022 Best Places to Work in Austin and BuiltIn ATX named us one of the Best Small Companies to Work For.

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Built in Austin 2021 Best Places to Work
Inc. 5000 Award

Effective Spend is looking for a Senior SEO Specialist to join our innovative, growing SEO & Digital PR team. Effective Spend specializes in comprehensive SEO strategies, including industry-leading content marketing, link building, and technical optimizations.


The ideal candidate has demonstrated experience developing thorough strategies and providing continual analysis and recommendations to clients. Hands-on experience in technical and content SEO strategies will be instrumental in this role. You will work directly with clients to help them grow high-quality web traffic and increase conversions. 


As part of the SEO team, you’ll own your clients’ SEO performance, help evaluate our current tools and processes, and work to optimize our existing workflows. You will work closely with your manager, and they will strongly support your career goals and growth. This role will report directly to our Senior SEO Manager and work closely with our SEO specialists to identify opportunities for our clients. You will have the opportunity to serve as a mentor and assist with the training and development of colleagues who are just starting in the SEO industry. 


Key Responsibilities:

  • Perform SEO assessments/audits of clients’ websites from both an on-page and off-page perspective. This includes conducting a content gap analysis and competitor analysis.
  • Work closely with the larger SEO team and serve as an SEO expert. You will implement structured markup and provide detailed instructions for handling server errors, poor page speed, etc. 
  • Analyze and monitor clients’ performance and present reports to clients covering KPIs and ROI of all 
  • Strategize, execute, monitor SEO campaigns for client sites
  • Work with developers to implement technical SEO deliverables that address server errors, structured data, canonical issues, image compression, poor site speed, etc.
  • Drive existing SEO campaign growth with current clients by continuously suggesting future opportunities where available


Qualifications / Requirements:

  • 2+ years of professional SEO experience
  • Ability to extract meaningful insights from data analysis and make specific SEO recommendations
  • Experience creating site audits and presenting your findings to clients or stakeholders
  • Experience working with SEO platforms/tools (e.g., Moz, WebCEO, Ahrefs, etc.)
  • Experience with Google Analytics and Google Search console
  • In-depth experience with conversion rate optimization best practices and ability to identify opportunities for improvements throughout clients’ websites
  • Strong written and communication skills are a must
  • Experience working with HTML and CSS 
  • Proficient with Microsoft Office suite and Google Workspace


Why Effective Spend?

Effective Spend has been named to the Inc 5000 and Austin FAST50 lists of the fastest-growing private companies for the last three years. With fast growth comes real opportunities for quick promotion as you master new areas of digital marketing. 


We’re also proud to have been recognized on the Austin Business Journal and BuiltIn Austin lists of the Best Places to Work in Austin. As an integral member of this team, you’ll learn the most, improve the fastest, accomplish more, and have a ton of fun doing it!



Here are some of the ways we support an excellent company culture:

  • Medical, dental, and vision healthcare plans
  • 401k with company matching
  • Competitive paid time off
  • Additional PTO for volunteering, flexible holidays, birthdays, and summer Fridays
  • Relocation stipend 
  • Hybrid office, with the ability to work from home two days a week
  • Daily lunch stipend
  • Work-visit program – employees can spend several weeks vacationing in LA and working out of our Los Angeles office.
  • Free onsite parking
  • Healthy snacks, fruit, fresh-ground coffee, and cold brew on tap.


Learn more about our Company Culture & Benefits

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    Effective Spend is now Optimal! Read our press release to learn more about our new brand and what's next for our company.