PPC Strategist

GROW WITH US!

This year, Effective Spend was named to the Inc 5000 and Austin FAST 50 lists of the fastest-growing companies. As an integral member of this team, you’ll learn the most, improve the fastest, accomplish more, and have a ton of fun doing it! Come see why the Austin Business Journal has recognized us as a Top 10 Best Places to Work and BuiltIn ATX named us one of the Best Small Companies to Work for.

Fast 50 logo custom
Built in Austin 2020 Best Places to Work Badge
Best Places to Work - Austin Business Journal
Inc. 5000 Award

Effective Spend is looking for a digital marketing professional with 2+ years of hands-on experience managing paid search advertising campaigns. The right candidate exhibits a true passion for digital marketing and excellent communication and people skills.

 

In our PPC department, you’ll have the opportunity for promotion as you master new areas of digital marketing and grow your knowledge and skill set with us.

 

KEY RESPONSIBILITIES

 

Client & Performance Management:

  • Own and build client relationships with medium to large accounts.
  • Perform deep-dive performance analyses.
  • Develop digital marketing strategy for new client onboarding and quarterly business reviews.
  • Establish monthly client goals and manage your accounts toward meeting those performance goals.

 

Campaign Management:

  • Campaign Creation– Build campaigns from the ground up, including account set-up, campaign planning/organization, competitive analysis, keyword research, and ad copy writing.
  • Campaign Management & Optimization– Manage campaigns to ensure that they continually improve over time.
  • Test and optimize bids, keywords, text ads, image ads, and landing pages to improve campaign performance.
  • Reporting & Analysis– Master the art of performance analysis and client reporting through the daily use of tools such as Google Analytics, Kenshoo, Google Trends, Google Ads, Power BI, and more.

 

QUALIFICATIONS & SKILLS

  • 2+ years of full-time paid search marketing experience.
  • Paid social and display advertising experience is also a plus.
  • Superior ability to analyze data in Google Analytics, Google Ads, Facebook or other analytics platforms.
  • Proficient in Excel and PowerPoint.
  • Superb communication skills, both written and verbal.
  • 4-year Bachelor’s degree in business, marketing, advertising, statistics, analytics, or a related field.

 

BENEFITS

Effective Spend is proud to have been recognized on the Inc. 5000, ABJ’s Fast 50, and as an ABJ Top 10 Best Places to Work. Here are some of the ways we support an awesome company culture:

  • Competitive paid time off
  • Additional volunteer PTO
  • Medical, dental and vision healthcare plans
  • 401k with company matching
  • Bonuses for employee and client referrals
  • Fun team outings and social sports like soccer, cornhole and kickball
  • Foosball, chess, and other games in the office for a quick break
  • Great office location within walking distance of the hike and bike trail and numerous coffee shops and lunch spots
  • Snacks, fresh fruit, drinks and plenty of fresh-ground coffee

 

Learn more about our Company Culture & Benefits

 

How to Apply:

Please send us your resume and a cover letter to careers@effectivespend.com explaining your interest and related qualifications. Your cover letter is an opportunity to show off your writing skills, highlight your relevant experience, and prove your attention to detail. So show us what you’ve got! We look forward to hearing from you.