Analytics

The Convergence of CDO and CTO: a brief IRCE 2017 recap

Each year The Internet Retailer Conference and Exhibition (IRCE) attracts some of the biggest names and brightest brains in the world of eCommerce, and 2017 was no different. We were lucky enough to attend and share some valuable insight into the landscape of current and future industry trends. One of the key takeaways came from Jason Roussos, our CMO at Effective Spend, who presented at this year’s event. Each...