amazon Tag

Amazon EBC Examples
Amazon Enhanced Brand Content: The Good, The Bad & The Ugly of EBC

If you’re coming from our YouTube series, Effective On Amazon, welcome to this blog post which will give you examples of Good, Bad and Ugly Enhanced Brand Content! Alright let’s cover the basics, and then we’ll get into some examples. Enhanced Brand Content (EBC) is a feature available to sellers that have their brand registered with Amazon. If you don’t have your brand registered, I’d recommend doing this as...

Effective Spend Launches New YouTube Channel for Amazon Sellers

Effective Spend is excited to announce the launch of our new YouTube channel, Effective on Amazon. Each episode gives Amazon sellers and marketers actionable tips they can put into practice right away to increase their sales and revenue on Amazon. The short 5-10 minute episodes will cover a range of topics, including how to improve product listings for better conversion rate, how to rank higher in Amazon search...

The Amazon Buy Box
How to Win the Amazon Buy Box in 2019

If you’re competing with other Amazon sellers that sell your product, the key to capturing market share and growing your sales is winning the Buy Box. According to Statista, 82% of all Amazon purchases come through sellers that won the Buy Box at the time of purchase. If you’re not winning the Buy Box, it doesn’t mean customers can’t purchase from you, it just means you’re far less...