iOS 14 Digital Marketing Checklist for Facebook and Google Ads
Apple has released iOS 14, and with it, a new policy that gives their users unparalleled transparency on in-app data tracking and online pri...
We’re laser-focused on delivering measurable performance. Our comprehensive approach integrates leading Paid Search, Paid Social, and Display media channels with innovative SEO and Digital PR to drive higher ROI for our clients.
Case Study
Veeam, the global leader in Intelligent Data Management, came to Effective Spend with the goal of driving a significant increase in sales for their backup solutions. Effective Spend revamped Veeam’s paid advertising program with a full funnel digital strategy, increasing engagement, leads and purchases.
Increase in Product Downloads
Decrease in Cost per Product Download
Case Study
As a new concept in office leasing, Swivel was looking to upend the commercial real estate market and grow quickly. Effective Spend implemented a comprehensive digital marketing strategy, driving high lead volume with paid search while growing brand awareness with paid social.
Increase in Leads
Increase in Conversion Rate
Case Study
After years of supporting thousands of business owners, Swyft Filings, a Houston-based legal filings company, enlisted Effective Spend to increase their online brand authority in an increasingly crowded landscape. Effective Spend executed a comprehensive SEO and digital PR strategy, significantly increasing Swyft’s domain authority, rankings, and traffic.
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Increase in Domain Authority
Earned Press Hits
Case Study
Roomify came to Effective Spend with the goal of scaling sales and increasing market share with college undergrads, graduates, and young professionals looking to furnish their dorm or first apartment. Roomify planned budget for search and social advertising campaigns to drive sales on their e-commerce website. With Amazon’s dominant position with Millennials, however, the Amazon Marketplace presented a significant opportunity for incremental sales growth beyond what was achievable on their own website.
Higher Amazon Revenue
Traffic Increase
Increased Sponsored Product Revenue
Case Study
With a catalog of over 500,00 lighting and home furnishing products, Bellacor’s design-centric audience relies on Pinterest. Originally having limited Pinterest reach or engagement, Bellacor looked to Effective Spend to improve their social media strategy. Leveraging Kenshoo Social, a platform which automates the creation, management, and optimization of highly-targeted social marketing campaigns, Effective Spend was able to elevate Bellacor’s Pinterest presence and drive better performance overall within the social platform.
Higher Click Revenue
Traffic Increase
Increase Click ROAS
Case Study: Veeam
Veeam, the global leader in Intelligent Data Management, came to Effective Spend with the goal of driving a significant increase in sales for their backup solutions. Effective Spend revamped Veeam’s paid advertising program with a full funnel digital strategy, increasing engagement, leads and purchases.
Increase in Product Downloads
Decrease in Cost per Product Download
Case Study: Swivel
As a new concept in office leasing, Swivel was looking to upend the commercial real estate market and grow quickly. Effective Spend implemented a comprehensive digital marketing strategy, driving high lead volume with paid search while growing brand awareness with paid social.
Increase in Leads
Increase in Conversion Rate
Case Study: Swyft Filings
After years of supporting thousands of business owners, Swyft Filings, a Houston-based legal filings company, enlisted Effective Spend to increase their online brand authority in an increasingly crowded landscape. Effective Spend executed a comprehensive SEO and digital PR strategy, significantly increasing Swyft’s domain authority, rankings, and traffic.
READ MORE
Increase in Domain Authority
Earned Press Hits
Case Study: Roomify
Roomify came to Effective Spend with the goal of scaling sales and increasing market share with college undergrads, graduates, and young professionals looking to furnish their dorm or first apartment. Roomify planned budget for search and social advertising campaigns to drive sales on their e-commerce website. With Amazon’s dominant position with Millennials, however, the Amazon Marketplace presented a significant opportunity for incremental sales growth beyond what was achievable on their own website.
Higher Amazon Revenue
Traffic Increase
Increased Sponsored Product Revenue
Case Study: Bellacor
With a catalog of over 500,000 lighting and home furnishing products, Bellacor’s design-centric audience relies on Pinterest. Originally having limited Pinterest reach or engagement, Bellacor looked to Effective Spend to improve their social media strategy. Leveraging Kenshoo Social, a platform which automates the creation, management, and optimization of highly-targeted social marketing campaigns, Effective Spend was able to elevate Bellacor’s Pinterest presence and drive better performance overall within the social platform.
Higher Click Revenue
Traffic Increase
Increase Click ROAS
We believe the best account performance occurs when our account teams serve as a true extension of a client’s business. At Effective Spend, we don’t abide by the typical lines drawn in regards to how far we’re willing to support our clients. Our approach goes beyond the accounts and strives to do whatever necessary for success.
We fully align client goals with those of our account team by rewarding top personnel with a share of their account’s billings. The program helps us retain the best and brightest managers in the industry while ensuring they have skin in the game.
Our agency was founded on search engine marketing over a decade ago and has an industry-leading record in retaining personnel. Unlike some of our competitors, our clients benefit from seasoned veterans directly managing accounts, as well as a strategic team with over 100 years of combined digital experience.
Exact details of all media purchased and the resulting data associated with those purchases are fully and openly shared with clients. This includes all rates paid, granular performance metrics, and anything else clients may need.
Underpinning each of our services is a data layer comprised of custom integrations with each advertising channel. Sitting on top of our data layer is a comprehensive business intelligence suite with automated alerts, actions, and dashboard reports that enable our account managers to dive deeper and go further with every client’s business.
We bring custom service agreements to all clients based on what we believe is necessary to reach success. We further reduce risk by ensuring our work stands on its own with month-to-month agreements, whereas most agencies in the space lock clients into 12-month minimum term agreements.
Apple has released iOS 14, and with it, a new policy that gives their users unparalleled transparency on in-app data tracking and online pri...
Effective Spend’s SEO team continues the company’s streak of accolades with their inclusion on Digital.com’s 2021 list of ...
Effective Spend has been named one of the 2021 Best Small Companies to Work for in Austin by BuiltIn.com. Effective Spend was first recogni...
Search engine optimization (SEO) is the process of optimizing your website to help it rank high in search engine result pages (SERPs), and o...
For the 2nd year in a row, Effective Spend has made the Austin Business Journal’s Fast 50 list of the fastest-growing private companie...
Our team is ready to learn more about how we can help you grow your business. Email us at contact@effectivespend.com, and we’ll get back to you as soon as possible!