PROFITABLE DIGITAL MARKETING

We’re laser-focused on delivering measurable performance. Our comprehensive approach integrates leading Paid Search, Paid Social, and Display media channels with innovative SEO and Digital PR to drive higher ROI for our clients.

We’re laser-focused on delivering measurable performance. Our comprehensive approach integrates leading Paid Search, Paid Social, and Display media channels with innovative SEO and Digital PR to drive higher ROI for our clients.

PAID SEARCH

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PAID SEARCH

Maximizing business KPIs by employing the most industry-forward search engine marketing strategies.

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PAID SOCIAL

Staying ahead of the ever-evolving social environment to target valuable audiences on Facebook, Twitter, LinkedIn and beyond.
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DISPLAY

Navigating the robust and complicated display advertising networks to serve the right content to the right audience at the right time.
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AMAZON

Helping clients thrive in the competitive sales platform to reach new customers and generate higher profit margins.
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SEO

Improving search engine rankings and driving more highly qualified organic traffic to your website.
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DIGITAL PR

Elevating your online brand exposure by infusing proven PR strategies with SEO best practices.
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LET US SHOW YOU WHAT WE CAN DO

Let Us Show You What We Can Do

Case Study

Swivel Logo Mobile Case Study
Paid Search & Social Strategies for a Market Disruptor

As a new concept in office leasing, Swivel was looking to upend the commercial real estate market and grow quickly. Effective Spend implemented a comprehensive digital marketing strategy, driving high lead volume with paid search while growing brand awareness with paid social.

Graph Up170%

Increase in Leads

Speedometer132%

Increase in Conversion Rate

Case Study

Bellacor Logo Mobile
Growing Sales with Pinterest Shopping

With a catalog of over 500,00 lighting and home furnishing products, Bellacor’s design-centric audience relies on Pinterest. Originally having limited Pinterest reach or engagement, Bellacor looked to Effective Spend to improve their social media strategy. Leveraging Kenshoo Social, a platform which automates the creation, management, and optimization of highly-targeted social marketing campaigns, Effective Spend was able to elevate Bellacor’s Pinterest presence and drive better performance overall within the social platform.

784%

Higher Click Revenue

144%

Traffic Increase

98%

Increase Click ROAS

Case Study

Veeam Logo Mobile
Growing B2B Leads with Full Funnel PPC

Veeam, the global leader in Intelligent Data Management, came to Effective Spend with the goal of driving a significant increase in sales for their backup solutions. Effective Spend revamped Veeam’s paid advertising program with a full funnel digital strategy, increasing engagement, leads and purchases. 

Graph Up
80%

Increase in Product Downloads

Clicking Arrow
62%

Decrease in Cost per Product Download

Case Study

roomify Logo Mobile
Scaling Sales with Amazon

Roomify came to Effective Spend with the goal of scaling sales and increasing market share with college undergrads, graduates, and young professionals looking to furnish their dorm or first apartment. Roomify planned budget for search and social advertising campaigns to drive sales on their e-commerce website. With Amazon’s dominant position with Millennials, however, the Amazon Marketplace presented a significant opportunity for incremental sales growth beyond what was achievable on their own website.

273%

Higher Amazon Revenue

161%

Traffic Increase

306%

Increased Sponsored Product Revenue

Case Study: Swivel

Paid Search & Social Strategies for a Market Disruptor

As a new concept in office leasing, Swivel was looking to upend the commercial real estate market and grow quickly. Effective Spend implemented a comprehensive digital marketing strategy, driving high lead volume with paid search while growing brand awareness with paid social.

Graph Up170%

Increase in Leads

Speedometer132%

Increase in Conversion Rate

Case Study: Bellacor

Growing Sales with Pinterest Shopping

With a catalog of over 500,000 lighting and home furnishing products, Bellacor’s design-centric audience relies on Pinterest. Originally having limited Pinterest reach or engagement, Bellacor looked to Effective Spend to improve their social media strategy. Leveraging Kenshoo Social, a platform which automates the creation, management, and optimization of highly-targeted social marketing campaigns, Effective Spend was able to elevate Bellacor’s Pinterest presence and drive better performance overall within the social platform.

784%

Higher Click Revenue

144%

Traffic Increase

98%

Increase Click ROAS

Case Study: Veeam

Growing B2B Leads with Full Funnel PPC

Veeam, the global leader in Intelligent Data Management, came to Effective Spend with the goal of driving a significant increase in sales for their backup solutions. Effective Spend revamped Veeam’s paid advertising program with a full funnel digital strategy, increasing engagement, leads and purchases. 

Graph Up
80%

Increase in Product Downloads

Clicking Arrow
62%

Decrease in Cost per Product Download

Case Study: Roomify

Scaling Sales with Amazon

Roomify came to Effective Spend with the goal of scaling sales and increasing market share with college undergrads, graduates, and young professionals looking to furnish their dorm or first apartment. Roomify planned budget for search and social advertising campaigns to drive sales on their e-commerce website. With Amazon’s dominant position with Millennials, however, the Amazon Marketplace presented a significant opportunity for incremental sales growth beyond what was achievable on their own website.

273%

Higher Amazon Revenue

161%

Traffic Increase

306%

Increased Sponsored Product Revenue

WHAT OUR CLIENTS SAY

  • “We’ve been really happy with our account team and the outcomes Effective Spend has helped us produce.”

    Tabrez Syed, Swivel Co-Founder & VP, Product Strategy - Swivel

  • "Effective Spend feels like an extension of our own team – they’re invested in our brand. They’ve been a tremendous help to us, and are pleasant to work with. They bring us new ad possibilities and always jump at the opportunity to help. In under one year of working with them, all of the results exceed our original expectations. Our traffic, unique users, conversions, and keyword rankings have all exponentially increased, and our revenue has nearly quadrupled. This has been my best experience working with an advertising team."

    Julianne Cornfield, eCommerce Manager - Verb Products

  • "Effective Spend is wired for performance, and they truly live up to their name. Compared to other agencies, they're more data-based in their decision making. We now have systems in place that clearly analyze our engagement metrics and pinpoint where our orders are coming from. They're the first firm I've worked with that wanted to start slow on spend to ensure we were acquiring customers at an efficient cost. They've helped us maintain a strong level of growth much more efficiently."

    Jennifer Faren, Director of Marketing - Snap Kitchen

  • "One thing that makes Effective Spend such a great partner is they understand how important customer acquisition cost is to us. Effective Spend makes the effort to understand our brand and the performance of their work, taking the time to look at the quantitative numbers for every campaign. Effective Spend is incredibly transparent, super responsive, and very efficient. Our website traffic and revenue have increased markedly since the engagement began, while customer acquisition costs have remained steady."

    Andy Stone, Growth Marketing Director - Tushy

  • "They don’t feel like a separate contractor. I feel like they’re part of our business, and they share our goals."

    Russ Kerscher, Senior Global Product Marketing Manager - Veeam

  • "We've really been impressed with Effective Spend’s ability to scale with us and continue our great partnership. There are plenty of examples of this, but most specifically their ability to take over the Berlin business in such a quick time frame and produce results immediately was tremendous."

    Jack Louis, President - Fat Tire Tours

  • "Since launching Pinterest Shopping ads and utilizing the Kenshoo platform with Effective Spend, our Pinterest revenue has tripled on an improved ROAS. We are thrilled with this success and excited to expand even further with our agency and technology partners."

    Lisa Becchetti, Director of Customer Acquisition - Bellacor

SOME OF OUR CLIENTS

Meet The Team
effective spend careers

THE EFFECTIVE SPEND DIFFERENCE

In-House Approach In-House Approach

We believe the best account performance occurs when our account teams serve as a true extension of a client’s business. At Effective Spend, we don’t abide by the typical lines drawn in regards to how far we’re willing to support our clients. Our approach goes beyond the accounts and strives to do whatever necessary for success.

Account-Based Profit Sharing Account-Based Profit Sharing

We fully align client goals with those of our account team by rewarding top personnel with a share of their account’s billings. The program helps us retain the best and brightest managers in the industry while ensuring they have skin in the game.

Experience Experience

Our agency was founded on search engine marketing over a decade ago and has an industry-leading record in retaining personnel. Unlike some of our competitors, our clients benefit from seasoned veterans directly managing accounts, as well as a strategic team with over 100 years of combined digital experience.

Transparency Transparency

Exact details of all media purchased and the resulting data associated with those purchases are fully and openly shared with clients. This includes all rates paid, granular performance metrics, and anything else clients may need.

Data & Technology Data & Technology

Underpinning each of our services is a data layer comprised of custom integrations with each advertising channel. Sitting on top of our data layer is a comprehensive business intelligence suite with automated alerts, actions, and dashboard reports that enable our account managers to dive deeper and go further with every client’s business.

Risk-Free Partnership Risk-Free Partnership

We bring custom service agreements to all clients based on what we believe is necessary to reach success. We further reduce risk by ensuring our work stands on its own with month-to-month agreements, whereas most agencies in the space lock clients into 12-month minimum term agreements.

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Our team is ready to learn more about how we can help you grow your business. Email us at , and we’ll get back to you as soon as possible!