February 4, 2021

Posted on February 4, 2021 in Awards, Digital PR, News, Recent, SEO
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Effective Spend's SEO team continues the company's streak of accolades with their inclusion on Digital.com's 2021 list of Top SEO Firms in Austin. This comes shortly after making Built In Austin's Best Small Companies List, Digital.com's Top Digital Marketing Companies and several honors in 2020 highlighting the company's rapid growth and positive culture. The company was founded in Austin in 2012 and has recently expanded into the Los Angeles...

January 11, 2021

Posted on January 11, 2021 in Awards, News, Recent
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Effective Spend has been named one of the 2021 Best Small Companies to Work for in Austin by BuiltIn.com. Effective Spend was first recognized on Built In’s 2020 list, so this marks the 2nd year in a row for the company to receive this honor. Pulling from a pool of profiles on their site (like Effective Spend's) Built In determines winners for Best Places to Work based on an algorithm,...

December 1, 2020

Posted on December 1, 2020 in Digital PR, Recent, SEO
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Search engine optimization (SEO) is the process of optimizing your website to help it rank high in search engine result pages (SERPs), and one of the core aspects of SEO is writing great content. Whether it’s a blog post, or even copy on a product or landing page — using SEO best practices when writing will help your pages rank higher and improve the user experience when reading. In...

November 16, 2020

Posted on November 16, 2020 in Awards, News, Recent
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For the 2nd year in a row, Effective Spend has made the Austin Business Journal's Fast 50 list of the fastest-growing private companies in central Texas. After making the 2019 list, Effective Spend is back, climbing in the rankings from 23rd to 15th on the 2020 ABJ Fast 50! The digital marketing agency, which was founded in Austin in 2008, specializes in PPC advertising, social media marketing, and SEO. They...

September 30, 2020

Posted on September 30, 2020 in Display Ads, Google, PPC, Recent
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Marketing for a mobile app is a different game than for a website or an Amazon store. One of the best ways to get your app in front of more people and downloaded on more Android and Apple devices is to utilize Google UACs (Universal App Campaigns). Google has built a series of five campaign types that each target different stages of the app marketing funnel, from building...

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